Fundraising

 

In the aftermath of the Nepal earthquake in 2015, a group of friends from the technology and non-profit sectors started thinking about how to make sure donors could help rebuild the country through donations and be sure their contribution went to the people in need. We reflected upon and refined our ideas until we created KindLink – a platform that shows donors the impact of their donations through detailed campaign reports and social-media-like coverage and allows charities to showcase their good work more transparently.

After BT MyDonate announced it would close down in June 2019, many organisations, particularly small charities, started wondering what alternatives were available. Replacing BT MyDonate can be hard: although it is not the sleekest of platforms many nonprofit organisations relied on them because they charged no fees on online donations, only passing on transaction fees. In this blog, I will look at some of the most used fundraising platforms and will describe and compare their fees and functionalities.

To all charities affected by BT MyDonate announced closure in June, we say: move from one free fundraising platform to another free fundraising platform: KindLink.

Corporate Social Responsibility, or CSR, is becoming increasingly important for SMEs, but it can sometimes seem confusing or overwhelming to know how to get started.

The world’s largest companies boast CSR teams who deliver major programmes throughout their supply chain. They promote and adhere to benchmarking and other international standards, such as the London Benchmarking Group, the Dow Jones Sustainability Index, BITC’s Corporate Responsibility Index and the Global Reporting Initiative.

The BBC’s weekly technology programme BBC Click, which airs internationally and is presented by the show’s charismatic host Spencer Kelly, has recently featured KindLink in one of their episodes.

Having a constant income over time is crucial for your charity, as it allows you to plan ahead and cover the costs of running your activities. This means that keeping your existing donors is at least equally important as adding new ones.

We recently published a post about compliance when accepting online donations for charities, and although online donations are the way forward in terms of donor preferences and fund security most non-profit organisations still accept other types of donations - such as bank transfers, cheques, cash, etc. - so it is time to discuss how charities would like to or should manage their donation records.

Every year charities claim more than £1 billion back from the HMRC as part of the Gift Aid scheme. The scheme has proved to be hugely successful as an additional income stream for non-profits and is a way to give donors a clear say on what their taxes (or at least part of them) should be spent on.

Every organisation (business or charity) relies on its connections with other organisations, customers, partners (usually real human beings), etc. to conduct its activities. The more this organisation operates the more connections it establishes and the more important they become for its operations. Accordingly, these relationships fuel the growth of the organisation. In the business world these are usually client relationships, which at the end of the day pay the salaries.

I spoke at two events during ‘fundraising week’ in April 2016. And at each event, I was asked about how operational staff can get trustees more involved in what they're doing without crossing the lines of governance.