Our Vision

Our vision is a world where people engage in and inspire kindness.

What is KindLink

KindLink is a digital platform that shows supporters the impact of their contribution, while providing charities and businesses with tools to be more efficient and transparent, thus move at a faster pace when doing good in the world.

We provide free services to charities by giving businesses a Corporate Social Responsibility platform to power their business and social impact. In short: KindLink connects those who want to help with those in need.

Our manifesto

It started in 2015, in the wake of the Nepal earthquake, with three friends asking themselves what it would take to help get more people to help those in need. The three of us - and those who joined since then - consider ourselves lucky. As a team, and as individuals, we realised early on in our careers that we wanted to dedicate our lives to doing good, and enabling others to do the same. And we are now on the path to doing just that.

We believe that people - and companies - are inherently good, and are always keen to help others in their time of need. However, there seems to be a widespread problem that has significantly affected the sector: lack of transparency. Many people are willing to help, but also many refrain from doing so for fear of not knowing where their donations are going.

Armed with that piece of information, we started looking at the world, and stumbled upon a striking reality: in one way or another, there are 1.4 billion people dedicating funds, time, expertise or gifts in kind to charity. If there is strength in numbers, then 1.4 billion people can literally change the world.

So we set out to give them the one thing that was missing - a platform for all of them to get together and not only do good, but also actually see the impact they are creating in the world, find new ways to get involved, and grow in the process. Go from a large number of people putting in an individual effort to creating a real community and attracting help from powerful businesses and donors, therefore raising the level of their impact exponentially.

An African proverb says that it takes a village to raise a child. We believe it takes all of us to make the world a better place.

So here’s where we are today: from companies who want to streamline and better manage their corporate social responsibility initiatives to charities that post both calls for action and updates on their work, and individuals just willing to help however they can, we have created an ecosystem for doing good. It’s called KindLink.

What we believe

We believe in kindness

We believe in kindness

Every day, people around the world donate their time and money to those in need. Kindness is one of the traits that makes us human and connects us to each other. We want to strengthen this “Kind Link” by showcasing the whole flow and impact of a donation, which will further empower those willing to help to do so.

We believe in sustainability

We believe in sustainability

We want to see a world where companies and people alike lead sustainable lives. For that purpose, we have developed an intricate, yet streamlined system that allows users to record and report on their sustainability-orientated initiatives - from supply chain to environmental issues - while engaging with their communities or their stakeholders.

We believe in transparency

We believe in transparency

We want to see philanthropy increase as donors see where their money is going and what charities have achieved with their support through our easy-to-use platform. Over the last four years, we have developed state-of-the-art software and marketplace that we provide to charities for free, to support their efforts in fundraising and donor management, and allow them to showcase the impact they are making, thus increasing transparency. We empower them to attract more donations, manage their funds, and focus on what they do best: helping others.

We believe in efficiency

We believe in efficiency

Charities make huge contributions to our society, yet have limited resources at their disposal. They’ve been using obsolete technology and software. We want to change that. KindLink aims to use technology, one of the defining concepts of the 21st century, to bring greater efficiency to the charity sector.

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