CAF believes that philanthropy is a powerful tool for driving sustainability. Philanthropy enables
businesses to open a meaningful dialogue about their social values and aims with a breadth
of stakeholders - employees, customers, investors and wider society – in order to achieve
However, the interconnectivity between philanthropy and sustainability is too often not realised,
with a company’s ideals frequently centred on its sustainability, and charitable giving merely an
afterthought. As a result, businesses are a largely untapped force for tackling fundamental, global
issues through meaningful philanthropy.